Choose for the frame you will publish

The right subject is only half the decision. In a vertical edit, the important action must remain visible inside a narrow frame. A clip that looks excellent in a wide preview may lose a hand, a product or the point of the scene when cropped.

Use ScenePull, our script-to-B-roll tool, to gather scene-based options from your narration. Then choose among them with the final vertical frame in mind. You are looking for footage that supports the story and leaves room for the way viewers will actually see it.

Look for one clear action

A close view of someone pouring tea is usually easier to frame than a wide table with several people doing different things. Prefer a clear focal point when the line is short. If the scene needs context, establish it briefly before cutting closer.

Consider where the subject moves. A person crossing a landscape shot may leave a fixed vertical crop almost immediately. Either plan an intentional tracking crop in your editor or choose an alternative where the movement stays within the usable area.

Reserve space for the words

Caption placement is part of footage selection. A face occupying the whole frame may leave little room for a readable subtitle. A busy background can make even a short line difficult to follow.

Try a draft caption over your candidate before committing. Keep essential faces, hands and product details away from interface overlays and the edges of the frame. Check the actual platform preview before publishing, rather than assuming every viewing surface crops identically.

Build a short sequence instead of a slideshow

Imagine a Reel about leaving the house on time. Start with a recognisable detail such as an alarm or shoes by the door, show the action of picking up a bag, and finish with the door closing. Each shot advances the same little story.

Use the voiceover to decide when the image should change. More cuts do not automatically create more energy. A clear action that completes on screen can be more satisfying than several clips switched before the viewer understands them.

Keep the source pack separate from the finished edit

Save your selected source assets in a project folder, then make crops and timing changes inside the editor. That keeps the original footage available if you later adapt the same story for a wider format.

ScenePull helps with the sourcing stage: script, scenes, matching clips and images, organised download. Bring a real Reel script to the free workflow, then use the paid scene and HD allowances when you are ready to source the complete video.

Find footage for your next Reel

Explore ScenePull and choose the option that fits your needs.

Explore our ScenePull practical guide for another useful starting point.